The following position of a Retail Field Marketer has become available in the Ladysmith/Newcastle Area. The purpose of this position is to achieve maximum sales profitability, growth, and market penetration within an assigned geographical area, by effectively selling Starke Ayres’s approved range of products within the framework of Company policy. Personally contacts and secures new business opportunities.
RESPONSIBILITIES:
Consistently achieves monthly, quarterly and annual sales targets.
Maximizes opportunities for closing a sale and drives market penetration.
Identifies priority products for his/her area, phased annually, seasonally and monthly.
Identifies priority customers in line with the priority products in his/her area.
Is responsible for formulating a customer sales plan. Implements and monitors such a strategy on a weekly and monthly basis.
Ensures that orders are executed correctly and timeously.
Contacts customers regularly as per the call cycle, as well as pre-empting and addressing any potential problems swiftly and efficiently.
Identifies promotion/advertising needs in his/her sales area.
Participates actively in the planning and conducting of exhibition and show-displays and in-store promotions.
Distributes/shares promotion and advertising material such as product profiles, brochures, leaflets, bulletins, posters, display boards and product samples.
Packs out all deliveries received onto the shop floor.
Merchandizes and manages shelf space and displays in outlets (Correct pricing, correct PI labels, relevant and sufficient facings, proper rotation - LIFO, expired stock removal, etc).
Completes orders clearly and legibly, and with all details as prescribed.
Regularly submits feedback, expense claims and any other reports as may be required.
Assists with the collection of outstanding debts.
Consistently updates the Customer Master Data and Calling Cycles for his/her area on an ongoing basis to ensure that all information is up to date at all times.
